Ford Employee Pricing

Employee Pricing. You Pay What We Pay. Across A Full Lineup of Trucks and SUVS | Ford Car LineupEmployee Pricing. You Pay What We Pay. Across A Full Lineup of Trucks and SUVS | Ford Car Lineup

*Optional equipment and extra-cost color option shown. Offer available on the purchase or lease of the following eligible new 2024-2025 Ford & Lincoln vehicles ONLY: Ford Mustang®, Escape®, Bronco®, Bronco Sport®, F-150®, F-150® Lightning®, Mustang Mach-E®, Maverick®, Ranger®, Transit®, E-Transit®, Lincoln Corsair® and Nautilus®; new 2024 Ford Super Duty® (pick-up models only), Expedition® and Lincoln Navigator® only; and new 2025 Ford Explorer® and Lincoln Aviator® only. Excludes all new Ford Raptor® models, Mustang Dark Horse®, Mustang GTD® and all Chassis Cab models. U.S. residents only. Prior purchases not eligible. A/X/Z/D Plan ineligible. Place a new retail order or take new retail delivery from an authorized Ford Dealer or Lincoln Retailer’s stock by 7/7/25. See a participating dealer or retailer for details.

Here at Southwest Ford, we know just how crucial affordability is to our customers, especially in times like these. That's why we're so proud of the new "From America, For America" campaign, which lets us offer Ford Employee Pricing to all U.S. customers from now through July 7!

You may be able to save thousands on a new 2024 or 2025 Ford truck, van or SUV while inventory lasts, thanks to our ability to offer you the same pricing that Ford employees enjoy on many models. Top-sellers like the new Ford F-150, Escape and Explorer are all eligible, so be sure to act quickly to secure your special Ford pricing soon.

Will Tariffs Impact Ford Pricing?

The "From America, For America" initiative is designed to keep Ford trucks and SUVs affordable at a time when many other automakers are raising prices. Ford is in a unique position to help Americans buy or lease new vehicles in these changing times, as we've long been focused on supporting American manufacturing and the public at large.

At Southwest Ford, we're proud that Ford is empowering us to provide such impactful Ford financing and leasing specials to so many of our customers. 

2025 F-150 Red Platinum on rural highway

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